With the ability to choose from banner ads, half-page ads or small square ads, display adverts are probably the online advertising technique that most closely resembles print advertising. But how…
There are over 2.8 billion monthly active users on Facebook – that’s a whole lot of potential customers and clients to advertise to. With various types of Facebook ads available,…
Local SEO is an important part of search engine optimisation, especially for businesses operating on a regional level. While SEO in a general sense is focused on ranking in searches…
Social media has taken the world by storm over recent years. To this end, it is essential that your business is both present and active on social media if you…
As a platform, Google has so much to offer. From their search engine to the Google Ads platform and hundreds of services in between, it is no surprise that they…
If you are responsible for the marketing activity within your business, you’ll know that keyword research – the process of discovering which search terms users are inputting into search engines…
Social media might not have been around forever, but it is constantly growing and changing. 2021 is set to see almost 4 billion social media users online. But social media…
When it comes to advertising for your business, there are so many options. One of these is PPC – and this article will answer any questions you might have surrounding…
In this age of instant gratification, most people are accustomed to getting what they want at lightning-fast speeds – and that includes the experience of visiting web pages online. As…
The whole purpose behind SEO, or search engine optimisation, is to generate consistent and high-quality leads for your accounting practice through a robust web presence. Online search is more competitive…
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